Digital marketing :
BECOME MORE VISIBLE!
Simply being present on the Internet is no longer an option for brands that want to succeed. With the advancement of technology, many things have changed and developing an effective digital strategy is becoming crucial to thrive in today’s market – especially if you take into account new consumer habits.
Today, one of the challenges facing businesses is to increase their brand awareness by taking full advantage of the marketing potential of the Internet. As the world becomes more and more virtual, increasing the visibility of sites in this environment becomes not only a possibility, but also a necessity.
SEO: BE FIRST ON GOOGLE
SEA: THE FAMOUS GOOGLE ADWORDS
SMO: CONQUERING SOCIAL NETWORKS
SEM : SEM = SEO + SEA + SMO
SEO is essential
SO IS AUDITING!
Your website is a living digital property. It does not usually stagnate for a long period of time. Over time, content is added or removed from your site. To keep your SEO strategy up to date and to identify technical SEO issues, audits should be carried out regularly.
To carry out an SEO audit, search engine optimisation agencies offer their expertise to your company. An agency of experts will help you adopt the right strategy to ensure an effective online presence and a better position on search engines.
How to attract visitors?
FROM STORYTELLING TO STORYLIVING
In a society that is increasingly driven by immediacy, storytelling is beginning to take a back seat to storyliving. Consumers no longer want to listen to the story, they want to live it. With the democratisation of smartphones and social networks, getting closer to your audience has never been easier!
To capture the attention of visitors and engage them with your brand, stories are the most preferred format. Sharing content in real time will allow your audience to experience your story.
Marketing digital :
LES 3 TENDANCES INCONTOURNABLES
Engaging influencers to promote your brand, products or services is an effective way to capture the attention of your audience.
Mobile search engine optimisation
Website or mobile application, optimise the visibility of your content specifically adapted to mobile devices thanks to SEO.
Bots in the spotlight!
Chatbot, Voicebot, Phonebot, interact in real time with your customers by introducing artificial intelligence in your company.
The SXO :
WHEN UX MEETS SEO!
Providing users with a positive browsing experience helps convert them into leads. To achieve your business goals, put UX at the centre of your SEO strategy.